Unauthorized vendors welcome new customs regulation with caution as they prepare to redefine strategies
14ymedio, Rosa Lopez, Havana, 3 September 2014 — “Call me from a land line” instructs the classified ad placed by Mauro Izquierdo, vendor of electrical household appliances. He has a wide range of items on offer, from air conditioning units to toasters, but his specialty is flat-screen TVs. This morning, his cautious response to all callers was: “Right now I’m in the midst of redefining my pricing structure until everything settles down with the new customs regulations.”
Mauro is but one strand in the complex tapestry of unauthorized vendors who are living through anxious moments with the new restrictions imposed by the General Customs of the Republic. Price increases are imminent in the black market, given that a good part of the merchandise offered through its networks enters the country via the flight baggage of so-called “mules.” “I have ceased all operations for the time being, because I don’t know if I will get the accounts with new prices that have been imposed on the airports,” the able merchant confirms.
His clients also have been preparing for the increase.”I’m finishing construction on my house and I had to run to buy lamps, bulbs and bathtub plumbing for the bathroom, because all of that might become unavailable very soon,” said Georgina M., looking to the future, as she concludes construction on a new residence in the western township of Candelaria.
14ymedio contacted approximately 20 vendors offering merchandise on classifieds sites such as Revolico and Cubisima. Although previously-listed products remained at their advertised prices, any orders going forward would come “with with new tariffs added to the price,” according to various distributors. Last week, Leticia was offering hair dryers, massage machines, and hair removers. However, now she is planning to raise prices by about 20 or 25 per cent on each product so as to be able to “finance the payments that those who bring the items into the country must make at Customs.”
The advance notice given of the new rules has allowed many people to be prepared. Rogelio, a Panataxi driver who makes trips from Terminal 2 of José Martí International Airport, refers to how even “two days before the new restrictions went into effect, what people brought was incredible — suitcases upon suitcases.” Even so, he noted that since yesterday, “travelers seem more cautious and, among those I have transported, I have seen a decrease in the amount of baggage they’re carrying.” Another taxi driver joined the conversation, saying that “people have now been made to jump through hoops.”
Even so, for other alternative vendors, the new measures barely affect their supply chain. “I buy space in the ‘containers’ of people who are on official missions, working in the embassies and consulates throughout the world, and that is how I bring in my merchandise — therefore the new rules don’t touch me,” boasted a seller of lawnmowers and commercial refrigerators, who enhances his ads with attractive photos of each unit and the guarantee that it’s “all done with proper documentation.”
It is still too early to measure the true impact on the informal market of the new customs rules, but sellers as well as merchants are preparing for the worst.
Translated by: Alicia Barraqué Ellison